Milestones
From one trading line in 2008 to a full chain of cold rolling, hot rolling, finishing and processing — every expansion was driven by customer demand.
Key Milestones
Company Founded
Founded in Chao'an Economic Development Zone, Chaozhou, Guangdong, starting with stainless steel trading and serving local hardware, kitchenware and architectural decoration customers.
First Cold Rolling Line Commissioned
Moved from trading to manufacturing, gained in-house production capacity for 2B / BA cold rolled coils, and began taking direct export orders.
International Trade Department Established
First orders shipped to the Philippines and Vietnam, established a Southeast Asia sales and service network, and formed export processes and documentation systems.
Hot Rolling and Finishing Lines Commissioned
Completed hot rolled coil, sheet and circle capabilities, forming a full-form supply of "coil — sheet — circle", with lines increased to 8.
Passed ISO 9001 Certification
Quality and documentation systems cover EN 10088 / ASTM A240 export standards, giving access to European and Middle East markets.
Annual capacity 2 million tons
12 production lines running at full capacity, 30,000㎡ plant area, products exported to 60+ countries and regions.
Scale changes
Expansion follows customer pain, not size: delivery first (own cold rolling), then form (hot rolling & finishing), then capacity (thin-gauge scheduling).
The logic behind each step
- 2012: Built our cold rolling line—delivery and surface quality were uncontrollable in trading, so promises needed our own line.
- 2016: Set up international trade dept—exports need dedicated standards, inspection and documentation; part-time can't build a system.
- 2019: Added hot rolling and finishing — buyers prefer full packages, single-form suppliers rarely make project shortlists
- 2022: Closed certification gaps — document systems must meet standards first to enter Europe and Middle East markets
- 2025: Capacity raised to 2 million tons — new capacity mainly cuts scheduling wait for thin gauges and custom parts
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